I'll admit it. I tuned in to ESPN last Thursday to watch "THE DECISION" and found it to be a grossly over-hyped event for a guy who hasn't won a single championship. But I still watched some of it and so did millions. Why?
Nike told us to with their mind control shoes. They've decided LeBron will help them sell so they've crammed him down our throats as "King James" the most important person on the planet whom "We are all witnesses." OF WHAT??? Marketing Hype? Its like People Magazine would have us believe that Lindsay Lohan / Paris Hilton are the center of the Universe because they help them sell magazines. LeBron - you are famous for being the most hyped player ever until you win championships.
Which brings me to the problem of the "Miami-Thrice" deal South Beach. Even if these guys win 6 in a row, it will not carry the same honor as winning with your own team and beating the other great players in the game. Damned if you do, damned if you don't... But many of the all time greats had other super-stars on their teams or were on stacked franchises (Boston, LA, Chicago)so why not LeBron? But this one was done by the players, not management.
This deal is a look at the future of the NBA, which is a player's league. So why not have them act as their own GMs? It will be like a high-school pick-up game where all of the good players want to be on the same team and win by 70 (yes I'm still bitter about it). Winning a championship in the future may be determined by how well certain players "Bro-down" with others, so they get invited to be part of the ultra teams that win championships. So what if they make $10 million less over 5 years? That's soon to be the cost of winning a championship.
1 comment:
Interesting thoughts. I'm definitely not a "witness" to King James, either. Isn't that pretty blasphemous, as well? I'm sure we have religious associates who wouldn't like to be associated with KJ.
However, would you really say he's the most over-hyped player ever? Hasn't he put up some pretty impressive numbers, etc.? (Yes, you're right to assume that I simply don't know.)
That's intriguing about the "bro-down" theory. I've often heard that a group of superstars can't win together because they don't fit into the proper role. How do you see that problem playing out in the bro-down generation?
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